Fira de Barcelona is one of the most important trade fair organisations in Europe in terms of the volume and quality of its events, the high level of its venues and its organisational experience and professionalism. It leads the Spanish trade fair market, especially in terms of industrial and professional fairs, and its positioning is closely linked to the brand of Barcelona, one of the most dynamic cities in Europe, with more than a century of trade fair tradition. Fira is an economic and social driver and one of the best platforms for business, commercial promotion, the industrial fabric, the international reach of companies, knowledge exchange and talent attraction. Its annual contribution to the economy of the city and the surrounding area is estimated to be worth more than 4.7 billion euros and over 35,000 jobs.

The Port of Barcelona is the main logistics gateway in Catalonia, that unites markets as distant as Far East and Latin America. It provides a reference in the Euro-Mediterranean region. But beyond his cutting-edge premises and his commercial role, in recent decades, the Port has been the setting for major groundbreaking innovations in both technology and the development of new business models that have not only impacted the port itself, but have also become international bechnmarks. A specific innovation model and a smart port model have formed the basis for the promotion of a set of action lines with the long-term goal of consolidating a technology district linked to the Port with a focus on innovation, logistics and the blue economy.

Barcelona Activa is a local development agency with mission to contribute to the improvement of the quality of life of the people by promoting the economic competitiveness of the Barcelona and re-balancing the territories, by means of fostering quality employment, boosting entrepreneurship, and supporting a plural, diverse and sustainable business fabric, from an economic, social and environmental perspective. Their vision is to make Barcelona an international benchmark city for work, entrepreneurship and living, with social and environmental values. Barcelona City Council, through Barcelona Activa, designed and promote Blue Economy strategy in the city with a private-public partnership with the clear aim of making the city become a vector of job creation, economic and social development of the city and the backbone of its coast, fostering activities focused on innovation, sustainability and technology.

Smart City Expo World Congress (Barcelona, November 7-9) is the leading international event for the smart city sector, a key meeting point for +25,000 experts and leaders of the world’s most innovative cities, companies, research centers and international organizations. Organized by Fira Barcelona, one of the most important trade fair organizations in Europe, the event serves as a platform for sharing knowledge, fostering collaboration, and driving the transformation of cities into smarter and more sustainable environments. Within the framework of Smart City Expo, Fira Barcelona will unveil the premier edition of Tomorrow.BlueEconomy, a new global initiative focusing on sustainable development and innovation in coastal and maritime areas. The event will gather national and international experts on the blue economy and the sectors that make it up, showcasing the interrelation between environment, society and economy through an interdisciplinary focus on innovation, entrepreneurship, sustainability, education, technology and collaboration.